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The Form Analytics page gives you a complete overview of how visitors are engaging with your form. You can track views, starts, completions, drop-offs, and conversion rates to optimize performance.
Form Analytics Interface

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Quick Stats

At the top of the page, you’ll find a snapshot of your form’s performance:
  • Completed → Number of users who fully submitted the form.
  • Partial → Number of users who started but did not finish.
  • Total → Total number of responses (Completed + Partial).
  • Views → Number of times the form was viewed.
  • Start to Completion Rate → Percentage of users who started the form and reached submission.

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Conversion Funnel

This chart shows the percentage of users who progressed through each stage of your form funnel:
  • Viewed → Visitors who loaded the form.
  • Started → Visitors who began filling it out.
  • Submitted → Visitors who successfully completed submission.
Use this chart to quickly understand your overall conversion rate.

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Drop-off Analytics

The Drop-off Analytics table provides a step-by-step breakdown:
  • Step Views → Number of visitors who viewed that step.
  • Step Completions → Number of visitors who successfully completed that step.
  • Drop-off Rate → Percentage of users who left at that step.
This helps identify which step is causing the highest friction and where improvements are needed.